| PROPOSAL NUMBER: | E3.04-9854 (For NASA Use Only - Chron: 012145 ) |
| PROPOSAL TITLE: | Linear Structural Relations Modeling for Complex Land Cover and Land Use Change |
TECHNICAL ABSTRACT (LIMIT 200 WORDS)
NASA is seeking improved capabilities that enhance human and machine interaction in support of remote sensing applications. Particular interest involves collaborative operations in dynamic user environments.
We propose to research and develop linear structural equation modeling (i.e., LISREL) methods for purposes of fundamentally advancing land cover and land use change (LCLUC) applications. We plan to use LISREL to manage complex latent and manifest Earth measurement variables that affect directly and indirectly human-nature dynamics. Remotely sensed imagery provides vital information for use in constructing these models, and as such, these data capture many of the primary indicators for exogenous and endogenous reciprocal causal relations.
We believe LISREL modeling offers a radically different approach to remote sensing science. Among others, it is capable of utilizing the wealth of variables typically obtained when multiple researchers work jointly on complimenting components of LCLUC investigation. Furthermore, by examining complex reciprocal causation -- instead of just categorical summary -- LISREL focuses on true human and natural combinations concerning land-management conversion, intensification, and degradation.
There are no known LCLUC solutions using LISREL, yet the global scientific community continues searching for fundamental breakthroughs, and this bodes well for commercialization of an eventual software solution during Phase II.
POTENTIAL COMMERCIAL APPLICATIONS
A number of opportunities for a LISREL solution exist in the marketplace. The most promising involves providing solutions to satellite systems vendors and their value-added resellers and product generation partners for sale and resale. It behooves these companies to help develop more markets and demand for their core imagery products. DoD, civil and science agencies, and academics worldwide are potential customers of bulk sales of the solution. During both Phase I and Phase II, research into all logical marketplaces will be performed to finalize anticipated revenue levels and per unit pricing. We believe at this point that the market value for the solution will be in the $7,500-$10,000/copy range, with embedded versions resold by partners for roughly 30-50% off standalone pricing.
NAME AND ADDRESS OF PRINCIPAL INVESTIGATOR
(Name, Organization Name, Mail Address, City/State/Zip)
Matt Heric
IAVO Research and Scientific
1010 Gloria Ave.
Durham , NC 27701 - 2012
NAME AND ADDRESS OF OFFEROR
(Firm Name, Mail Address, City/State/Zip)
IAVO Research and Scientific
1010 Gloria Ave.
Durham , NC 27701 - 2012